Initially founded in 2013, Klink Technologies was successfully bought by in 2017. By adding delivery, the brand has successfully expanded its revenue base while remaining true to its values of hospitality, sincerity, and gratitude. In the Denver metropolitan area, Bonnie Brae Liquor offers beer, wine, and spirits in addition to their famous ice cream. Adjusting to our recent need for contactless delivery, the company has expanded their offerings, including ID scanning that ensures their alcohol delivery is both safe and compliant. These days, Total Wine & More offers same-day delivery through both their app and website. From Alabama to Wyoming, companies implementing delivery are rapidly reaping the rewards. Looking forward, as delivery increasingly becomes a consumer expectation, how will alcohol delivery in particular expand the landscape?įor alcohol retailers interested in expanding their delivery option, Onfleet’s last mile expertise enables a reliable, compliant option anywhere alcohol is legally delivered. And the interest in alcohol delivery applies to myriad alcohol types: while wine accounts for more than 60% of all online alcohol sales, hard liquor boasts a respectable 21% and beer surpasses 10%. This alcohol e-commerce market is already large and growing, having surpassed $3 billion in 2019, $5.6 billion in 2020, and is predicted to grow to larger than $40 billion by 2024. Currently, 12 states allow for delivery of all alcohol, and 31 allow for delivery of wine and beer, while only 7 prohibit it entirely. Over the last two years, during the COVID-19 pandemic, many states shifted their laws, permitting increased alcohol delivery and pickup to stimulate the struggling restaurant industry. While some states implement alcohol-regulating “ blue laws” that prohibit activities like sales on Sundays, others offer convenient options like drive-thru liquor stores known colloquially as party barns, brew-thrus, or bootleggers. These days, with alcohol consumption at levels above even those immediately before prohibition, and social restrictions in place preventing many of the social gatherings at which Americans enjoy alcohol, customers are turning to new methods to acquire their favorite drinks. For example, unlike most products, alcohol cannot be produced, distributed, and retailed by the same organization. Ever since prohibition, alcohol has been heavily regulated in the US.
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